What's Original about Pinoy Music?
From what I gather, he feels that one of the ways that Filipino music can be elevated is by bringing an indigenous musical form or genre into the mainstream, in a way that can influence and be adapted by the musical collective, and thereby making it representative of Filipino culture. This is an interesting take, and perhaps not very different from the notion of canons in literature. It remains to be seen whether this will be a viable option given the massive effect of external (specifically Western) influences on mainstream Filipino music culture.